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Such sites earn revenue from a mix of advertising and sale of additional options.
Others utilize the freemium revenue model, offering free registration and use, with optional, paid, premium services.To give you a better overall experience, we want to provide relevant ads that are more useful to you.For example, when you search for a film, we use your search information and location to show the most relevant cinemas near you.Other sites target highly specific demographics based on features like shared interests, location, religion, sexual orientation or relationship type.Online dating services also differ widely in their revenue streams.
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Niche sites cater to people with special interests, such as sports fans, racing and automotive fans, medical or other professionals, people with political or religious preferences (e.g., Hindu, Jewish, Christian, Muslim, etc.), people with medical conditions (e.g., HIV , obese), or those living in rural farm communities.